real estate + property COPYWRITING

Are you a busy agent? I bet you’re spending valuable time writing property listings, when you could be out there selling?

It’s a critical part of the job, but is it the best use of your skills and time? Are your property write-ups as polished as they could be, or could they use a professional touch?

In a competitive market, vendors want their property to stand out from the crowd. As an agent, using a professional copywriter could give you an important point of difference. Not only will it save you heaps of time, but the content will be professional and creative.

Using psychology-based copywriting skills, I go beyond listing a property’s features. I tap into buyer emotions. You’ll receive creative copy that helps people picture life in their new home, or imagine the benefits their investment property might bring.

super-fast turnaround time

Think outsourcing will hold up the process? I can get copy back to you by the next business day. No hold-ups, no messing around, just clean, powerful copy ready to go.

Let me do the writing for you, so you can focus on your core business. I’ll provide you with all the words you need for web, window display and print media.

If you have any further questions about pricing or processes, please don’t hesitate to get in touch.


You might wonder how I can craft believable copy when I haven’t set foot in the property?
It’s actually quite easy. All I need are the property photos, some brief notes from the agent and a floor plan (if available).

From my office in the Hunter Valley I’ve written about homes from the sunny Queensland Gold Coast to the regional university city of Armidale in NSW.

If you’d like examples of properties I’ve written up remotely, I’d be happy to send some examples straight to your inbox.

industry blog copywriting

A relevant, engaging blog keeps your website fresh and provides valuable content. Blogs are the gift that keep on giving – send them out in your email blast, post them on your website and pull out snippets for social media.

I craft well-researched 500-800 word SEO-friendly blog articles (or longer) and have a list of topic suggestions as long as my arm.


I write compelling, keyword optimised content to help you connect and build trust with buyers and sellers. 

I love learning about businesses and finding out what makes them tick. I write strong brand stories, using a consistent tone of voice and cut out the industry jargon.

I provide affordable SEO copywriting, which makes Google happy and delights customers as well.

you could also ask about

  • Agent bios

  • Email sequences and newsletters

  • Brochures and flyers

  • LinkedIn profiles


“Recently I had the pleasure of seeing Dayarne's property writing skills first-hand when I engaged her to look after my valued real estate clients while I was on leave.

I’m very protective of my business and client base and would never allow just anyone to write for them in my absence. Just as I'd hoped, Dayarne delivered incredible copy of high quality.

Not only that, she was super efficient with her turnaround and ability to meet tight deadlines.  She’s someone I’d have no hesitation in recommending or using again in the future.”

Donna Webeck | Prestige Property Copy



Name *
What service are you after?