SMALL BUSINESS COPYWRITING

Do you need content that makes your customers sit up and take notice? I create compelling copy to help businesses like yours connect, build trust and be seen. 

I’m a small business owner, so I know what it’s like. You’re busy and trying to do it all. You’re on the tools, or in the shop. You’re buying the supplies, doing the admin and bookwork and trying to be a marketing whiz on top of it all.


It can be stressful, but it saves you money, right?

What if I told you outsourcing could not only make your life easier, but save you money too? Sounds a bit more appealing, doesn’t it?


How can I make your life easier?

  • Writing isn’t your strong point. Everyone thinks they can write - how hard can it be? The truth is, writing and writing well are two different things. 

  • Your time is more valuable spent working in your business. If you’re a plumber and you’re spending your time writing website content and Facebook posts, is that really the best use of your valuable time? 

  • You’re not a marketer and talking about yourself is hard. Marketing is thinking about all the problems you can solve for your customer, then showing them how you’ll do it. You want words that build trust, establish you as an expert in your field and compel your target audience to buy your product, or book your service.

Lots of small businesses have never worked with a copywriter, so they don’t know what to expect. If you work with me, you’ll get someone who is cheering for you to succeed! I’m easy to work with and honest. I won’t try to sell you a service you don’t need, but I will advise you on ways you could market yourself better. My clients trust me and value my input.

I can write:

  • Media releases

  • Product descriptions

  • Staff profiles

  • Advertising copy

  • Editorial/Advertorial copy for print media

  • Website page content

  • Blog posts for your website

  • Facebook and Instagram posts (I write these in bulk so you can schedule them in a batch and save yourself lots of time)

    • Newsletter, brochure and flyer copy

  • Capability statements


IS YOUR INSTAGRAM FEED LESS THAN INSPIRING? FACEBOOK POSTS FALLING FLAT? 

If you’re struggling to come up with witty words and cat memes aren’t cutting it anymore, a social savvy copywriter is the answer. I can take the hassle out of your social media strategy by coming up with the words for you. I’ll write crisp, clever posts and show you how to be more deliberate with your new content. 

You want to be memorable, engaging and entertaining – that takes work. If your Facebook or Instagram accounts are looking neglected, or you need someone to bring some fresh content ideas, I’m the copywriter for you. 

Imagine having a months’ worth of posts prepared and ready to schedule, no effort on your part! 

TALK TO ME ABOUT:

  • Facebook and Instagram posts crafted for your industry and target market 

  • Short term campaigns, or posts created for you a month in advance

  • Advice on strategy, scheduling and social media advertising 

  • Creation of a social content calendar to keep you on track 

  • Creation of custom graphics to go with your marketing posts


 
 

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