Before you even think about marketing your business, it’s crucial you know who you’re marketing to. To find your ideal customer, you need to create a customer profile that fills in all the blanks.
I understand, you’re excited and motivated. You have something brilliant to sell and you need to let people know. You need to get client bookings or how else will you pay the bills?
Marketing is an essential part of any business. Without marketing, it’s hard to thrive in any competitive industry.
But how can you reach your ideal customer if you don’t know who they are?Read More